Rimenca Inc.
Bridging Businesses to Southeast Asia’s Thriving Markets
Welcome to Rimenca Inc., your trusted partner for global business development and market expansion into Southeast Asia. With offices in Toronto, Canada, and Manila, Philippines, we empower North American and EMEA companies to establish a strong, sustainable footprint in one of the world’s most dynamic regions.
Southeast Asia: The Next Frontier for Business Growth
Southeast Asia is emerging as a top destination for international companies seeking growth and innovation. With a combined population of over 680 million, rapidly expanding economies, and a young, tech-savvy population, this region offers immense potential for businesses looking to expand. Valued at over $300 billion USD in digital economy revenue and projected to grow significantly, Southeast Asia presents a unique opportunity for software technology providers to connect with a growing consumer and business demand for digital solutions.
From e-commerce to financial tech, and from cloud services to enterprise software, Southeast Asian consumers and enterprises are embracing digital transformation. Rimenca Inc. offers the expertise and regional insights to guide you through this high-growth market, ensuring that your business can tap into these unprecedented opportunities.
Our Services
At Rimenca, we offer a suite of consulting services specifically designed to help software and technology companies thrive in Southeast Asia. Our solutions encompass:
Market Research & Analysis
We deliver in-depth insights into market trends, customer behaviors, and the competitive landscape to validate and sharpen your entry strategy. Our data-driven approach ensures you make informed, strategic decisions.
Regulatory Compliance & Risk Management
Our expert team provides guidance on local laws, compliance requirements, and risk assessments to facilitate seamless, compliant operations for your business.
Localized Marketing & Brand Positioning
Our culturally aligned marketing and branding strategies help your brand connect authentically with Southeast Asian audiences, enhancing your local reputation and customer loyalty.
Sales and Channel Strategy Development
Rimenca develops tailored sales strategies to drive market penetration, leveraging an established network of local technology distributors and system integrators to maximize your reach and revenue.
Strategic Partnerships & Alliances
We identify and facilitate key partnerships that accelerate growth and provide the support you need to thrive in the Southeast Asian market.
Outsourced Business Process and Software Development
From business processes to software development, we offer outsourcing options that align with your goals and keep your operational costs efficient.
Richard M. Caballero
Richard M. Caballero is a Filipino-Canadian executive with an extensive background in leading global technology companies and expanding sales regions in over 50+ countries and 6 continents. Based in Toronto and Manila, he has lived and worked internationally in North America (Toronto, Canada), Asia (Hong Kong/Manila) and Europe (Germany).
Richard has over 25+ years’ experience in international Sales, Marketing, Finance, Product Management and Business Development working for top global technology companies including Hewlett Packard, Corel, Ingram Micro, Aimetis and Digifort. He worked at HP for 13+ years originally in Canada with overseas assignments in Europe (Germany) and Asia Pacific (Hong Kong). At HP Asia Pacific, he was selected to its prestigious LEAD program, HP’s premier leadership program for its top 1% high potential employees worldwide.
At Ingram Micro, he pioneered and led their Canadian Managed Services Division, leading multiple marketing and sales teams to win back-to-back Encore Awards. He was awarded the this Fortune 100 company’s Global Award of Excellence – its highest individual company award.
As the Global Vice President of Sales for a Canadian security software company, he led his team to one of Deloitte and Touche’s Top 50 fastest-growing companies in Canada and Top 500 fastest-growing companies in North America, leading a multinational global sales and marketing team from Brazil, France, UK, India, UAE, Germany, China, Singapore and USA.
He completed his Bachelor of Commerce at York University in Toronto and finished his MBA at the Rotman School of Management – University of Toronto, where he received the Dean’s Merit Award and scholarship.
With over 30 years of experience in sales and business development across 50+ countries and 6 continents, Rimenca stands out for our proven expertise and global network. We bring together a wealth of knowledge in product management and technology adoption, leveraging our relationships with a network of distributors and system integrators ready to accelerate your Southeast Asia expansion.
Ready to Begin?
Schedule a 30-minute no-obligation consulting call with us to explore how Rimenca Inc. can support your growth objectives and help you establish a successful, scalable presence in Southeast Asia.
📧 Contact:
Email: richard.caballero@rimenca.com
Phone: +1 647 994 8882
Let’s discuss your strategy, assess your opportunities, and pave the way for your success in Southeast Asia.